Inauguration of UP Full Digital in Florence
On 8 November 2023, the Florence Post Office was opened as a pilot project of UP Full Digital. In particular, the activities involved the definition of criteria, the analysis and identification of the post office, a communication campaign and the launch of the UP itself in an experimental phase.
The Florence Post Office is the first in Italy where citizens can make use of all Post Office services by booking access through the ‘Search office and book’ function, available on the poste.it website and on the Poste Italiane, BancoPosta and PostePay apps. In addition, the ‘Booking Only’ trial was launched, a new access model in post offices that aims to reduce waiting times and improve the efficiency of the service through booking via app or Poste’s website.
The objective of ensuring better efficiency in customer management is flanked by that of contributing to digital education, thanks to the figure of a reception operator who, already since August in the Florence office, has been informing and supporting customers on the use of the Apps and the Poste Italiane website and for any specific needs. Furthermore, the focus on the most fragile groups is confirmed, for whom priority service is always guaranteed.
Finally, a further benefit of the ‘Booking Only’ project will be to significantly reduce the issuance of paper (physical tickets) in line with Poste Italiane’s sustainability plan, which aims to reduce to zero the potential environmental impact generated by its activities.